CAPTURING THE GAME:
DIGITAL SPORTS MEDIA
I’m chloe! 👋
I’m the Social Media Manager at Guerilla Sports, where I lead content across every major Colorado team — Avalanche, Nuggets, Broncos, and Buffs. I produce, film, photograph, and host, turning fast-paced sports moments into scroll-stopping content.
Projects
Avalanche POSTGAME content 🥅
Led fast-turnaround postgame coverage that balanced emotion, analysis, and humor. This content now drives over 45% of Guerilla Sports’ monthly views and consistently outperforms local and national competitors in speed and engagement.
Avalanche gameday content 🏒
Created a nostalgic, opponent-specific gameday series that became a top-performing content pillar for Guerilla Sports. The campaign drove a 400%+ increase in Avalanche pregame reach and consistently landed in our top 10 for engagement.
Shortform Podcast Content 🎥
Led the social strategy for Guerilla’s podcast network, turning long-form episodes into high-impact short-form content. Helped grow audiences, boost retention, and secure title sponsors.
BY THE NUMBERS 📊
APRIL 2025 ANALYTICS ACROSS ALL PLATFORMS
